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Sunday, November 8, 2009

Adding splash pages to your advertising

Today I would like to talk about the importance of great splash pages.  In a traffic exchange you have 10 seconds or less to get your message across to surfers.  Most of these surfers have viewed hundreds, if not thousands, of sites in just one day.  What will make your page stand out?

If you are using a standard affiliate page or a splash page that has been seen a million times you probably will not get any ones attention.  If you went to a store and saw a faded sign would it draw your attention?  Probably not.  It is the same on a traffic exchange.  Keep your ads fresh and bright.  Remember that bright doesn't mean fluorescent green or pink.   I'm not saying that those colors are bad, but you don't need to blind anyone either.
Just remember to make the ad clear, make sure the viewer knows what they are supposed to do by adding a "JOIN HERE" or "Click Here for more Info".  More on splashes tomorrow.

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